BA (Hons) Event Management

The course is designed with your career in mind; it is accredited by the Institute of Hospitality and you’ll benefit from placements and guest lectures held with industry leaders across the capital. Our BA Event Management degree will provide you with the knowledge and skills you need to thrive in a vibrant industry that contributes an estimated £36 billion to the UK economy.

Year 1

• Personal Skills for Hospitality, Events, and Tourism (Mental Wealth)
• The Business Environment for Hospitality, Events, and Tourism
• Introduction to People Organisations and Management
• Understanding Hospitality, Event and Tourism Experiences
• Service and Experience Marketing
• The Event Industry: Concepts and Approaches

Year 2

• Principles of Event Theming and Design
• Finance for Hospitality, Events, and Tourism
• Leadership in Hospitality, Events, and Tourism
• Professional Practice in Hospitality, Events, and Tourism (Mental Wealth)
• Celebration, Ritual, and Culture in the Events Industry
• Professional Development in Practice – Internship
• Food and Beverage Management
• Hospitality Management and Service Delivery
• Destination Marketing

This course offers the opportunity of year-long placement between years two and three. If you choose to take this option, you’ll spend your third year on a placement with a relevant company or organization, adding valuable practical experience to your growing academic knowledge. The extra placement year means it will take four years to complete your studies, instead of three

Year 3

• Meetings, Incentives, Conferences, and Events (MICE)
• Sport and Event Tourism
• Financial and Revenue Management
• Research Project
• Entrepreneurship and Innovation in the Experience Economy (Tourism, Hospitality & Events Industries)
• Exploring Professional Practice in Hospitality, Events, and Tourism (Mental Wealth)

Employability

The event industry is thriving. Social events like music festivals, pop-up shops, and street food markets have never been more popular, while formal gatherings like weddings, conferences, and congregations will always be in demand. The course’s International Events pathway gives you an opportunity to experience events management overseas and spend an entire year on placement, equipping you for an international-facing role. Whichever path you take, this accredited course will thoroughly prepare you for a challenging role in a competitive industry.